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May 16th, 2013
12:58 PM ET

USC Student Greg Karper creates viral video that shows him giving homeless Abercrombie & Fitch clothes in response to its CEO's comments

Greg Karper is on 'Starting Point' talking to John Berman and Christine Romans about the video he posted of him giving the homeless on Skid Row in Los Angeles Abercrombie & Fitch clothes. The video has gone viral, and has over 4 million views so far.

Karper says the comments made by Abercrombie & Fitch's CEO that have now re-surfaced are 'unacceptable.' He says that if he could talk directly to the CEO and top executives at Abercrombie & Fitch he would say 'Stop being such jerks.'

He hopes that this video will ultimately bring awareness to the homeless in society, and reduce the stigma against them.

Karper is shocked at the response this video has gotten, and he jokes that he thinks that last video he uploaded 'got 71 views.'


Filed under: A little fun
soundoff (3 Responses)
  1. Momofteens

    No way we'll be spending any money at Abercrombie. Ewww! Way to make your clothes super uncool Mr. CEO. Everything about the brand screams douchebag. Too expensive anyway. Why spend so much for not so special clothes? Again, douchebag. We'd rather spend our money on education, travel, experiences, family, etc....

    May 16, 2013 at 7:57 pm | Report abuse | Reply
  2. Zack

    Apparently in order to "protect the brand" and the outrageous price point, Mr.Jeffries has all unsold, previous styles incinerated rather donate them or have them show up on discount racks and in turn on the backs of less desirables than his target market. What a waste! What a jerk!

    May 16, 2013 at 5:31 pm | Report abuse | Reply
  3. Daniel

    The A & F chief is quite the character. Here is a look at the ridiculousness rules and requirements for the flight crew and operation of his private jet...

    http://www.thesmokinggun.com/documents/Abercrombie-Fitch-gulfstream-rules-687452

    May 16, 2013 at 4:08 pm | Report abuse | Reply

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